Title: Forward-Deployed AI & Growth Systems Consulting — MidnightDev
URL: https://midnightdev.dev/services
Description: Forward-deployed product strategy, AI engineering, technical diligence, SEO/GEO, PostHog, and organic growth systems consulting from Alex Bouchard at MidnightDev.
Generated from the live page on 2026-10-22. Do not edit by hand; run `pnpm twins`.

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selective consulting

# Bring me the product problem that is resisting polite conversation.

As a forward-deployed AI lead, I take a small number of MidnightDev engagements where product judgment, AI behavior, production engineering, and distribution have to be solved together. Scope and pricing follow the evidence—not a theatrical menu of agency packages.

how an engagement begins

## Start with the smallest engagement that can change the decision.

The goal is not to manufacture a six-month roadmap. It is to expose the highest-risk assumption, test it honestly, and earn the right to do more.

01

### Product diagnostic

A focused examination of the thesis, user loop, architecture, model behavior, acquisition path, unit economics, evidence, and failure modes.

You leave with a blunt decision memo: what is true, what is assumed, what to test first, and what should not be built.

02

### Proof-of-value build

A sharply bounded implementation designed to validate the hardest technical or commercial assumption in production conditions.

You leave with a working system, measurement plan, documented tradeoffs, and an explicit build, change, or kill gate.

## Product thesis and business design

Interrogate the opportunity, user loop, monetization, operating model, assumptions, and kill criteria before expensive certainty theater begins.

## AI architecture and model behavior

Turn model capability into a reliable product with persistent behavior, explicit authority boundaries, human review, evaluations, fallbacks, analytics, and cost controls.

## Organic discovery and distribution

Build the technical SEO, content architecture, programmatic search, GEO/AI-answer readiness, App Store positioning, owned media, and PostHog measurement system around the product.

## Technical diligence and product rescue

Audit AI-built products, forecasts, and codebases for false assumptions, security gaps, brittle state, hidden cost, unsupported claims, and missing release controls.

## AI-supported operating systems

Create shared context, decision records, agent workflows, PostHog dashboards, verification gates, and accountability systems that give small teams leverage without losing the plot.

## Focused full-stack builds

Ship bounded web and mobile products across React, Next.js, TypeScript, Python, Supabase, Vercel, and Capacitor—with the business and measurement systems attached.

start with the truth

## Tell me what must work, what already exists, and what has failed.

I'll tell you plainly whether I can help, what I would test first, and whether the idea deserves more capital.

[book a call](https://calendly.com/alex-midnightdev/30min?utm_source=midnightdev&utm_medium=site&utm_campaign=services)