local seo · ai search (geo)
Be the business ChatGPT names when your customers ask who to call.
I help local service businesses get found on Google and cited by AI assistants, then measure it, so you can see exactly what changed. It starts with a free check: your customers' questions, asked of four AI assistants, and who they recommend instead of you.
free ai citation check
Tell me about your business. I'll email you what the AI assistants say.
the problem
Your next customer may never see a list of links.
Customers ask AI now
More people ask ChatGPT, Perplexity or Google's AI who to call. Those answers name a few businesses and quote a few pages. If yours isn't one of them, you don't exist for that customer.
Most local sites can't be quoted
A home page and a phone number give an AI assistant nothing to quote. It cites government pages, directories and the one competitor who wrote the answer down.
Nobody measures it
Most owners have no idea whether AI assistants mention them, and their analytics can't tell them which calls came from where.
how it works
Measure first. Fix what the numbers point to.
01
Measure
Your customers' real questions, asked of ChatGPT, Perplexity, Gemini and Claude with web search on. We record who gets named and which pages get quoted. That's your starting point.
02
Diagnose
For every answer that skipped you, the reason: AI bots can't reach your site, a search engine hasn't indexed it, no page answers the question, or a competitor answered it better.
03
Fix the site
Tap-to-call, works on phones, a form that records where each lead came from, structured data, and analytics that actually run.
04
Write the answers
Pages that answer the exact questions customers ask, built from primary sources (the city, the county, the code) and written so an AI assistant can quote them.
05
Local presence
Google Business Profile cleanup, one consistent name, address and phone everywhere, and a review campaign that follows Google's rules.
06
Re-measure monthly
Same questions, same assistants, plus calls on a tracking number, form leads by source and review count. You see what changed.
what you see every month
Numbers you can check, not promises.
- AI citations: how many of the tested answers name or quote your site
- Calls on a tracking number that rings straight to your existing line
- Website leads, each tagged with where the visitor came from
- Google rankings and estimated search traffic
- Review count and rating
who it's for
Local businesses that live on the phone.
Permit expediters, contractors, foundation and roofing companies, real estate services, legal and medical practices: businesses where one good call is worth more than a month of website traffic, and where customers increasingly ask an AI assistant before they ever search.
questions
Straight answers.
What is GEO?
Generative engine optimization: making your business the one AI assistants like ChatGPT, Perplexity, Gemini and Claude name and quote when a customer asks who to call. It overlaps with SEO, but the goal is being cited in the answer, not just ranking in a list of links.
Do you guarantee my business will be recommended by ChatGPT?
No. Nobody can guarantee what an AI assistant says. What we can do is measure where you stand, fix what's blocking you, and show you the numbers every month.
What do you measure with?
The developer versions of ChatGPT, Perplexity, Gemini and Claude with web search turned on, asked a fixed set of customer questions. These aren't the consumer apps, so treat the results as a measurement, not a ranking.
What does the free check include?
Your customers' questions asked of four AI assistants, which businesses and pages they cite, and a short list of the fixes that matter most for your site.
How is it priced?
A one-time setup, then a flat monthly fee. You get a quote after the free check, once we both know what your site needs.
start here
Find out what AI tells your customers about you.
The check is free and takes me about a day. You get the results by email.
or book a call →