
Live on web + the App Store, in English and Spanish · 2,300+ tests gate releases and character changes
Daily word game with a persistent generative character that reacts to real play.
Houston, Texas · forward-deployed AI lead · founder @ MidnightDev
Before software, I worked in commercial real estate and contributed to 85+ shopping-center transactions totaling roughly $400 million.
I'm Alex Bouchard, a forward-deployed AI lead and AI-native founder-operator. At MidnightDev, I am the sole human accountable for every function and every production decision—from thesis, business model, brand, and UX through AI systems, full-stack engineering, testing, security, deployment, growth, analytics, and ongoing operations.
Agents
I give AI agents a goal and leave them to work. While I'm away, they can investigate, build, and test changes; another agent can review the result.
If the work is major, unverified, or outside its limits, it waits for me.
I set what needs to happen.
Agents investigate, build, and test the changes.
Automated tests, plus another agent that reviews the result.
Only permitted changes can be released automatically. Major work waits for me.
Shipped products
The products are different by design. The case studies explain where the model helps, where it fails, and what the code keeps under control.
Interactive showcase
That's My Best and Yapword, from idea to the App Store, built by one person.

Live on web + the App Store, in English and Spanish · 2,300+ tests gate releases and character changes
Daily word game with a persistent generative character that reacts to real play.

Live on web + iOS · concept to App Store approval in 14 days
Multimodal social game that turns photo-grid screenshots into a friend quiz.

Published judge calibration: 96.7 / 72.2 / 0 · 5 of 5 anti-gaming probes pass live
Competitive AI game with a calibrated judge that resists flattery, injection, and template farming.

113 production-imported tests (2026-09-01) · Stripe Checkout wired fail-closed · no GMV claimed
Agent marketplace where the model cannot accept, post, or pay.
Reconstructed a $65.9M forecast down to a $1.22M median — publicly
Six synthetic decision lenses, one broken forecast, and a reproducible source-of-truth audit.
Single measured run (2026-08-19) · 5 seats, 4 model families · $0.147 total cost · 167s · zero seat errors
A five-seat AI decision council cast against a measured psychometric profile, with the strongest dissent published beside the recommendation.
Concept stage · no product, no users — and it says so up front
Design-stage concept for a three-agent team calibrated to a person's measured psychometric gaps rather than generic roles.
What I build
Yapword, That’s My Best, Dozen, and Yapoleon’s Court.
AI agents that build, test, and review while I am away.
HTX Sell My House, with an AI voice agent on the phone line.
ReadableByAI checks whether AI tools can read a website.
Texas Large-Load Tracker and BuyLandFL.
Business systems
Useful tools, disciplined information architecture, organic acquisition, and a defined conversion path.
The question after ReadableByAI: when buyers ask AI tools for a recommendation, is your business cited, and if not, why and what to change. A weekly measurement with one cause and one fix for every missed answer.
Search and AI visibility
A solo-built and operated portfolio across health research, real estate, legal information, local services, and consumer products. Every property below grows through organic search, with no paid acquisition.
Florida land
statewide, county by county
Transactional search and programmatic county-level geography.
Health research
comparisons, citations, calculators
Research-led topical authority, comparisons, citations, and calculators.
Maritime injury law
tool-led legal discovery
Tool-led legal discovery with public methodology and intent-specific pages.
Midnight GEO Pro Pack: the commercial edition of the search-visibility skill suite, 16 operating skills for technical audits, topical mapping, indexing, analytics, and AI-answer readiness, licensed to a single seat.
A Houston industrial-injury information system combining guided qualification, calculation, and public safety data.
A local-service acquisition system built around urgent permitting intent, guided intake, and recurring organic inbound calls.
A concept-to-live specialized business scaffold built in two days: acquisition, diagnostic, operating, financing, and local-discovery systems—not claimed contractor history.
An editorial comparison and methodology property that routes qualified discovery into the Yapword product ecosystem.

About
Before MidnightDev, I specialized in repositioning Class C shopping centers and contributed to 85+ shopping-center transactions totaling roughly $400 million. I worked across acquisitions, dispositions, leasing, and portfolio strategy—finding underperforming retail assets, diagnosing the broken economics, and creating value through disciplined execution.
That experience is why I treat model output as evidence, not authority—and why I model the business, acquisition path, and downside before calling a build complete.
Operating principle: Generate boldly. Validate cheaply. Kill ruthlessly. Scale what survives.
Services
A decision memo: what is true, what is assumed, and what to test first.
A bounded build that tests the hardest assumption, with a build, change, or kill gate.
I work inside your team as a forward-deployed AI lead on a bounded problem.
Contact
MidnightDev takes a limited number of consulting engagements, embedded product builds, and strategic partnerships. I am also open to unusually strong forward-deployed AI leadership, AI-native founder-operator, and special-projects roles.
or send a note — either reaches me directly
consulting services →For technical reviewers
Reliability and safety work, upstream contributions, research, measurement, and the order in which the experiments happened.
Reliability and safety
Those boundaries appear in the apps and in small public reference systems for model fallback, content safety, and graph operations.
the canonical statement: the model cannot own the money →How I work with others
In getzep/graphiti (29k★), I production-validated the fix that removed a hardcoded OpenAI dependency: ran it on a live Neo4j + Gemini stack, caught it silently falling back to the provider it claimed to remove, and the error-handling change I suggested shipped in the merged PR. I keep an open RFC upstream on reranker configuration, a merged documentation PR in jashkenas/backbone explaining the Events internals, and co-author credit on a merged research PR in a 2.8k★ marketing-skills repo, where the maintainer folded my research into their own change — on the maintainer's terms, not mine.
Day to day I direct a multi-agent team. Disagreement is handled the same way I handle model output — as a claim that needs a receipt.
inspect the upstream record →Research, search architecture, and measurement
The portfolio extends beyond consumer AI: citation research, technical SEO tooling, independent invention work, and focused systems built around real commercial intent.
A dated, source-qualified reference on how answer engines crawl, retrieve, and cite web content.
An operational skill suite for audits, topical mapping, indexing, analytics, and search distribution.
Inventor on two confidential U.S. provisional patent applications filed in 2026 relating to controlled AI-system execution and human-gated authorization.
01
Technical SEO, content taxonomies, internal-link systems, programmatic geography, structured data, and indexation controls.
02
Entity clarity, source-qualified claims, extractable answers, citation surfaces, freshness signals, and answer-engine research.
03
Editorial properties, App Store positioning, social character accounts, conversion paths, and PostHog telemetry that closes the loop.
PostHog in production
The measurement system connects product behavior, acquisition, reliability, and release decisions across the operated portfolio.
From experiments to product rules
Dec 2025
Used deliberately different roles to stress-test a real event model. They found optimistic revenue assumptions; a later audit found a second error in how the source data was defined.
Jan–Feb 2026
Gave agents memory, follow-up schedules, and delegated tasks. The result was useful, but made ownership and human review more important—not less.
Mar 2026
Simulated a small company to see where product, engineering, legal, and growth teams lost context. The failures pointed to shared state, written decisions, and explicit owners.
Mid-2026
In Yapword, That’s My Best, and Yapoleon’s Court, models generate character and content; people and deterministic code control scores, confirmed answers, safety, and spend.
Aug 2026
Dozen is a marketplace graph for 1k–50k creators. The model drafts captions. Tests own the gates. Stripe Checkout is wired fail-closed; Connect transfers and live posting are still scaffolding — the case does not claim GMV.